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Include information about the process you followed as you conducted your project.Viewers will not have time to wade through too many technical details, so only your general approach is needed. Give your audience an idea about your motivation for this project.Poster sessions have been very common in the sciences for some time, and they have recently become more popular as forums for the presentation of research in other disciplines like the social sciences, service learning, the humanities, and the arts.
In other disciplines, the what is made up of a claim or thesis statement and the evidence used to back it up.
Remember that your viewers won’t be able to process too much detailed evidence; it’s your job to narrow down this evidence so that you’re providing the big picture.
Choose a few key pieces of evidence that most clearly illustrate your take-home message.
Often a chart, graph, table, photo, or other figure can help you distill this information and communicate it quickly and easily.
What is the single most important thing you want your audience to understand, believe, accept, or do after they see your poster?
Once you have an idea about what that take-home message is, support it by adding some details about what you did as part of your research, how you did it, why you did it, and what it contributes to your field and the larger field of human knowledge.
If you are presenting at a conference in your field, your audience will likely contain mostly people who will be familiar with the basic concepts you’re working with, field-specific terminology, and the main debates facing your field and informing your research.
This type of audience will probably most interested in clear, specific accounts of the what and the how of your project.
Even within these columns, however, there are certain places where viewers’ eyes naturally fall first and where they expect to find information.
Imagine your poster with an upside-down triangle centered from the top to the bottom.