Reasons For A Business Plan

For instance, maybe your management team has unique experience.

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So, be sure to identify them, and document them clearly in your business plan.

Conversely, if you have no unique success factors, you have no competitive advantage and thus can’t succeed long-term.

Below are the four core reasons most plans fail, and how you can avoid this fate.

The most important part of your business plan is to identify your “unique success factors.” That is, what are the reasons your company is uniquely qualified to succeed?

Whether you’re starting a small business or running an existing one, a business plan is important for your businesses.

The term “business plan” is used a lot like sugar-- it can make anything sound tastier.For example, show that the first ,000 will be used over the next three months to complete your prototype.And then, you’ll use ,000 over the next month to complete beta testing. While in actuality, you might deviate from this timeline, knowing and showing investors your action plan and milestones gives you great credibility and better ensures them that their money will be in good hands once they invest.This is why banks and investors don’t really care what comes out of your mouth, they just want to see your business plan and skip to the numbers. What’s the current estimated value and the projected valuation over x number of years?Your business plan should have all these questions answered, and laid out in a well-formatted document with neat graphs, charts, snippets of info, etc.Most small business owners are very busy and find it difficult to justify spending the time to write a business plan. A business plan gives you as small business owner the best possible chance to succeed in business.In other words, a business plan reduces the probability that your small business will fail, like so many others do.Bottom line, you have almost ZERO chance of getting funds from traditional sources like these without a thorough business plan: All of these folks are going to want to see your business plan before they'll take you seriously.Put yourself in this position, mentally: pretend you only have a week to prep your business plan before presenting it to an angel investor who's ready to hand you six-figures of debt-free funding.And while using the lingo is one thing, actually doing the planning and strategizing is another.Many startups today suffer because their plan isn’t clear or thorough enough to guide the business.


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