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How will you differentiate yourself to attract students?
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If you're planning on opening a daycare, one of the first things you'll need is a comprehensive business plan.
Decide what type of advertising will put you in front of potential customers.
List your daycare in any local directories of child care providers and participate in parenting events in your area, such as maternity and baby fairs, or kid-friendly community events.Is there a particular age group that has a need for child care?Would your daycare business be located somewhere convenient for commuting parents? Research the existing daycare options in your community.You’ll also want to develop a disaster or crisis management plan and health, safety, privacy, and nutrition protocols, all under the guidance of your local licensing requirements.A smart marketing plan is the key to attracting customers. Creating a business plan is one of the most important steps you will take because the plan serves as your road map for the early years of your business.The business plan generally projects 3-5 years ahead and outlines the route a company intends to take to reach its yearly milestones, including revenue projections.How many children do you need to serve to be able to pay your bills and stay afloat?Depending on the type and size of your daycare center, you’ll need insurance policies of several different types, including liability, property, workers’ compensation, and business insurance. and fingerprinting, and be sure to rigorously verify references and education levels.Run a social media campaign focusing on your target population.Another important piece of daycare marketing will be to consider how to differentiate yourself from other child care businesses.