In a speech broadcast live from the Oval Office, President Obama said, “We will make BP pay for the damage their company has caused.” The next day, BP’s then-CEO, Tony Hayward, and chairman, Carl-Henric Svanberg, were summoned to the White House, where they agreed to put $20 billion into an escrow account to pay for damages and to cancel stockholder dividends for the year.
Svanberg then held a press conference during which he apologized for the accident.
On April 20, 2010, BP’s Deepwater Horizon oil rig exploded, killing 11 rig workers and setting off a massive oil leak at the mouth of the damaged deep-ocean well.
Months later, the ruptured well, situated 50 miles off the Louisiana coast, continued to spew millions of barrels of oil into the Gulf of Mexico, causing an ever-widening spread of destruction and despair among fishermen, residents and businesses that depend on the pristine waters and beaches of the Gulf for a livelihood.
The company had come under fire from all sides — environmentalists, Gulf Coast residents, business executives, the media and the president of the United States — and seemed at a loss as to how to put an end to the crisis.
In fact, media reports stressed the chaotic nature of the situation, and both BP and the federal government were under intense scrutiny and criticism for the handling of the crisis.
Unable to cap the damaged well, BP’s efforts to focus on both the cleanup and its damaged corporate reputation were under increasing pressure.
Britain’s new prime minister, David Cameron, weighed in and suggested that BP was being unfairly criticized in the United States.
Though BP is a highly profitable and cash-rich giant ( billion in profits in 2009), the first whispers on Wall Street were heard in June that the company might indeed have trouble surviving this crisis intact.
Rumors of a potential takeover or even bankruptcy were rampant as BP’s shares tumbled and litigants began lining up.
Comments Bp Case Study Tnc
Case Study of a Tnc Coca Cola Essay - 615 Words Cram
Free Essay Case study - Coca Cola a transnational corporation Transnational. Transnational corporations TNC'S are large companies that operate in more than one country. Essay Coca-Cola and Bp Case Study.…
BP aims to invest more in renewables and clean energy.
BP has declared it is looking to acquire more green energy firms, as the British oil giant pledged to. Guardian Today the headlines, the analysis, the debate - sent direct to you. That wasn't the case in the early noughties.”.…
British Petroleum Bp Case Study Essay - 5543 Words.
Free Essay British Petroleum BP Case Study Executive Summary This case study report examined a public relation management problem.…
Gulf of Mexico Oil Spill
Deepwater oil spill BP steps up PR effort to insist all is well in the Gulf 31/03/15, The Guardian. To provide a still relevant case study of the impacts of energy use. Risk and reward; Changing role of the TNC; America's thirst for gasoline.…
Our stories library Sustainability Home - BP
Our employees, as well as our contractors and suppliers, should work in safe, healthy, secure and fair conditions – and our stories highlight some of BP's.…
Internationalization of TNCs from the extractive. - Unctad
More in the study of the internal operations of TNCs learning, affiliate. In this case, the TNC presence helps. mover advantage' of Shell-BP in Nigeria.…
BP Company Case Study - SlideShare
BP COMPANY CASE AYDIN SANCAK - MEHMET METİN - OSMAN KAYTAN - SEZEN GÜRDAĞ MARKETING MANAGEMENT APRIL 1, 2016.…
CASE STUDY BP in the Gulf - Korn Ferry
By now, the story is well known. On April 20, 2010, BP's Deepwater Horizon oil rig exploded, killing 11 rig workers and setting off a massive oil.…
Case Study of a TNC - The Coca Cola Company - Joe Blakey
Case Study of a TNC Coca Cola. About. Coca-Cola is a carbonated soft drink sold in the stores, restaurants, and vending machines of more than 200 countries.…